nature of tourism Composition

BASIC MOTHER NATURE OF TRAVEL

DIFFERENT POINTS OF VIEWS ON THE

STUDY OF TRAVEL

GEOGRAPHICAL POINT OF VIEW

From a geographer's

point of view the main

area of issue tourism is to

look into aspects like

geographical location of

a place, the weather, the

scenery, the

environment

SOCIOLOGICAL POINT OF VIEW

• Coming from a sociologist's perspective Tourism is a social

activity; it really is about conversation between diverse

communities—hosts and guests—and face

between different cultures.

HISTORIC PERSPECTIVE

• From a great historian's point of view tourism is known as a study of the factors a key component in the initiation of travel to a

particular destination, the order of happenings bringing about

tourism creation, the reasons for happening of the

occurrences for the reason that order.

MANAGERIAL PERSPECTIVE

• From the administration perspective travel is

an industry, and therefore demands managerial

abilities in order to be correctly managed.

MONETARY PERSPECTIVE

• From a great economist's point of view tourism is known as a major way to obtain foreign exchange revenue, a generator of personal and

corporate incomes, a inventor employment and a factor to govt earnings.

There are two crucial components that comprise tourism:

1 . The practice of venturing for satisfaction.

2 . The organization of rendering tours and services intended for persons exploring.

There are several basic companies to be

provided for Tourists

• TRANSPORTATION

ACCOMODATION

FOOD

ENTERTAINMENT

As per WTO definition, Tourism can be labeled

into the following forms: -

INBOUND TOURISM: Visits to a country by nonresident of

that region - for instance , when A American citizen, Mister.

Sam relates to Philippines to see the Luneta Playground, he is a great

inbound traveler for Thailand.

OUTBOUND TOURISM: Visits by the residents of any country to

another country -, one example is when an Filipino citizen, Mister. Ram would go to America to determine Hollywood, he's an outbound tourist for Philippines

HOUSEHOLD TOURISM: It involves exploring by the occupants

of the offered country into their own country -, for instance , when Sonia resident of Philippines goes toward see the

Nationwide Museum in Manila she actually is a domestic Filipino Traveler.

INTERNAL TRAVEL: It consists of domestic

travel and incoming tourism.

WORLDWIDE TOURISM: That comprises of

incoming tourism and outbound travel

CHARACTERISTICS OF TOURISM

PRODUCT

Characteristics of Service Marketing

INTANGIBILTY

INTANGIBILTY

INSEPARABILTY

VARIABILITY

PERISHABILITY

• • Won't be able to

Can'tbe

beseen,

seen, tasted,

tasted, believed,

felt, read,

heard,

ororsmelled

smelledbefore

beforepurchase.

purchase.

• • Cannot

Can'tbe

beseparated

separatedfrom

fromservice

service

companies.

providers.

• • Top quality

Qualitydepends

dependson

onwho

whoprovides

provides

them

themand

andwhen,

when, in which

whereand

andhow.

how.

• • Cannot

Can'tbe

bestored

storedfor

forlater

latersale

saleor

oruse.

work with.

Intangible

• Unlike a tangible item, say, a motor car or

refrigerator, no transfer of control of goods can be

involved in travel and leisure. The product in this article cannot be viewed

or examined before its purchase.

• Instead, selected facilities, installation, items of products are made available for a specified as well as for a specific

use. For instance , a seats in an aero plane is definitely provided only

for a particular time.

Touchable and Intangible Products/Services

Real Service:

Main service Not any Tangible

Crossbreed: Equal

With minor

Touchable goods

Great.

Part

very good

and

Genuine tangible with a few

good

services

good;

providers

no services

Chocolate

Computer &

Warranty

Meal for a

restaurant

Hair Styling

Legal services

VARIABILITY

•

•

•

Services are highly variable

Solutions are made and consumed simultaneously.

Support consistency depend upon which service provider's

skill.

• Lack of consistency a major method to obtain customer

dissatisfaction.

• Guests expectations are very different.

" Top quality can not...

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