Essay regarding Case two Whole Foods

Case 2: Whole Food

1 . What is your opinion about David Mackey's interpersonal mission for Whole Foods as a corporate and business strategy? Go over the specific beliefs in his " Declaration of Interdependence. ” John Mackey explained that the concept of Whole Foods was patterned after Maslow's human being hierarchy of needs theory. This mentioned that human beings, once their need for foodstuff and basic safety was met, would desire to fulfill their needs for belonging, community and beauty. David Mackey likewise stated that his desire was to enhance the well being of the people and the earth. He usually describes himself as a " caring individual that wants human's to blossom. ” He could be an evangelist for Conscious Capitalism a philosophy proclaiming that businesses can profit from having interest and purpose. John Mackey basically targeted his organization towards looking out for not only the environment but also the whole man. In my opinion, David Mackey's the usage of his social objective as a corporate and business strategy was obviously a great idea since companies which has a social quest have a competitive edge. Firstly, consumers, suppliers plus the press will usually talk about a business with a strong social mission. For example , ABC News do a 2013 documentary " Whole Food: How Significant CEO Made Grocery Empire” which brought John Mackey's philosophy for the spotlight therefore increasing press for the company. Secondly, people are inclined to back up a company that truly cares about their well-being and generate a positive around the world. Finally, people desire to help an employer who respects their very own ideas and treat all of them as " equal stakeholders. ” The end result is more production and completely happy consumers because employees want so they advocate intended for the business. It can be evident that this strategy can be working for Whole Foods as it is a billion dollars dollar company and is among the largest specialist natural foodstuff chains in the United States. John Mackey's Declaration of Interdependence was centralized in regards to stakeholder philosophy where all interested...

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